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You might still be single because of something called the ‘paradox of choice’ — here’s what it means

How Much Is Too Much When It Comes To Relationships?

If you’re single, don’t worry. Science has shown it’s actually better for you in a number of ways.

But if you find yourself crying over the fact nobody wants to be in a relationship with you, there’s a psychological reason that might help explain why – provided you have a healthy attachment style and don’t have a fear of intimacy.

It’s called “the paradox of choice,” and it essentially means that while we consider variety as a good thing, at the same time, it makes our decisions more challenging.

For example, you may have met someone on on Tinder, and the first date went really well. You probably want to see them again, but you can’t help noticing their tiny flaws. You know your online profile is sitting there on your phone, and you just can’t shake the feeling there could be someone else on the dating app that would be an even better fit for you.

In his book “The Paradox of Choice,” Barry Schwartz describes this way of thinking as “maximising.”

Read the entire article from business Insider here.